David Welch

European Sales Manager

Connect: LinkedIn | Biscuit People

BIOGRAPHY

David Welch joined RBS in 2024 as the European Sales Manager and brings more than twenty years of engineering experience in biscuit and snack production. In his role, David is responsible for selling RBS equipment and helping direct efforts across the region. Before joining RBS, he held numerous positions including Commissioning Engineer, Engineering Project Manager, and Chief Engineer at a global food processing equipment supplier, and briefly worked for Cerealto in the UK as an Engineering Project Manager. David holds a Mechanical Engineering degree from Aston University in Birmingham, United Kingdom.

BPC 2025

Considerations When Designing a Cookie and Cracker Production Line

Designing a cookie and cracker production line requires a strategic and comprehensive approach to ensure efficiency, scalability, and product quality. This presentation explores the key considerations involved in creating a production line that meets current demands while
accommodating future growth and innovation.
Topics covered include:

• Defining product characteristics, packaging needs, and production goals as the
  foundation of the design.
• Selecting baking technologies (DGF, convection, or Emithermic) and determining oven
  specifications to balance throughput and product quality.
• Integrating forming processes, dough consistency, and mixing methods to support
  diverse product requirements.
• Managing post-oven processes (e.g., oil spraying, sandwiching, and enrobing) to
  maintain precision and maximize output

By examining these critical elements, this presentation provides a roadmap for developing production lines that align with business objectives and market demands.